Michael Castellon

 

On airlines, the economy, and how passengers might be affected by changes in revenue

Check out my article Texas Airlines in a Down Economy.

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Best Italian food in Austin?

That's easy. Check out my pick for Austin's best Italian restaurant.

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Can a case be made for chief social media officers?

New post over at my Wordpress blog. I write about the feasibility of social media officers for organizations implementing social media practices.

A CSMO can take the approach of top-down management. Decisions and strategies for social media may be better administered without the current “bottom-up” approach that is prevalent in most organizations. Currently, social media tasks and strategies are typically developed at the staff- and mid-management level and passed upward through corporate governance, where strategies can become diluted and misaligned by managers and officers who are not as close to social media initiatives and tools.

An executive-level CSMO is closer to high-level administration and management strategies, and is in a better position to execute tasks without having the strategy redefined through the bottom-up approval process.

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One of the best PSAs I've ever seen [video] #advertising

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Must see: news anchor, reporter argue during live interview [video]

WNYW news anchor Jim Ryan and reporter Dick Oliver square off in possibly one of the best ever cat fights captured on live TV news.

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Late Night Talk Shows: By the Numbers

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Bill Watterson, creator of 'Calvin and Hobbes', gives first interview in 15 years

Readers became friends with your characters, so understandably, they grieved -- and are still grieving -- when the strip ended. What would you like to tell them?

This isn't as hard to understand as people try to make it. By the end of 10 years, I'd said pretty much everything I had come there to say.

It's always better to leave the party early. If I had rolled along with the strip's popularity and repeated myself for another five, 10 or 20 years, the people now "grieving" for "Calvin and Hobbes" would be wishing me dead and cursing newspapers for running tedious, ancient strips like mine instead of acquiring fresher, livelier talent. And I'd be agreeing with them.

I think some of the reason "Calvin and Hobbes" still finds an audience today is because I chose not to run the wheels off it.

I've never regretted stopping when I did.

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Exclusive: Leaked images of Analogue iPad v. 1.0

Sent from my iPhone

Posted from Austin, TX

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Pedernales Falls

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Must see: Conan O'Brien's brilliant opening of the 2006 Emmys

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